Top 5 Film & Television Apps Performance in Italy Q3 2021

The third quarter of 2021 saw significant activity among the top Film & Television applications in Italy, with varying trends in weekly downloads, revenue, and active users. Below, we delve into the performance of Amazon Prime Video, Netflix, Disney+, RaiPlay, and Mediaset Infinity, based on data from Sensor Tower.

Amazon Prime Video experienced fluctuations in weekly revenue, peaking at approximately $30K in the final week of September. Weekly downloads also showed a notable increase, reaching around 115K in the last week of the quarter. Active users displayed growth, culminating at nearly 2M by the end of September.

Netflix maintained a steady revenue stream, with weekly earnings hovering around $100K, peaking at approximately $115K in late September. Downloads saw a significant jump to about 86K in late August, while active users steadily grew, reaching over 6M by the end of the quarter.

Disney+ saw consistent weekly revenue, with figures frequently surpassing $200K, and peaking at around $333K in mid-July. Downloads showed a dip in August but recovered slightly, ending the quarter at about 53K. Active users fluctuated but remained robust, closing at approximately 1.5M.

RaiPlay, while not generating revenue, saw a varied trend in downloads, beginning the quarter with over 113K and ending with about 38K. Active users showed a decrease in the first half of the quarter but stabilized, ending with around 317K in late September.

Mediaset Infinity demonstrated growth in revenue, reaching a peak of approximately $30K in mid-September. Weekly downloads fluctuated, peaking at around 69K in mid-September. Active users showed a significant rise towards the end of the quarter, reaching nearly 494K.

For more detailed insights and data on app performance, visit Sensor Tower.